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Branding your network with Melyn Community Action

Once your social action project is up and running, you'll be upping the perceived brand quality of your TV or radio network - and making the third of the Program Director's Three Wishes come true:

1.by changing from being a talking to a listening network and giving your (now growing) audience a greater sense of ownership and belonging.

2.by offering information of value and giving access to info that can help your audience.

3.by being associated, via partnership and sponsorship, with nationally and internationally known companies and organisations.

4.by giving your audience the feeling that "...if I don't tune into this network, I'll miss something useful."

5.by doing good for your audience's communities.


Alongside the improved brand values, you'll be achieving your goal:

To make available information that can improve your audience's quality of life.


"I want a bigger audience..."
"I know there's an untapped source of money out there..."

(Take me back to The Program Director's Three Wishes.)

(Take me back to Melyn Media)

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